My Projects.
A selection of my academic accomplishments.
These projects represent the most significant work from my studies, including my bachelor’s thesis and multidisciplinary team projects. While each project has its own focus, together they reflect my experience across multiple fields, from UX research and usability testing to branding and marketing, interface design, prototyping, and digital product development.
Soundcloud Redesign
A heuristic evaluation of the SoundCloud app uncovered 131 usability issues that could be condensed into six main problem areas. Based on the findings, I redesigned the complete user experience and developed an interactive high-fidelity prototype. User testing with the System Usability Scale (SUS) improved the perceived usability from 49 (“Poor”) to 85 (“Excellent”).
Lieber Regional
"Lieber Regional" is a cross-media marketing campaign and digital marketplace concept designed to support local farmers and empower them to sell their products directly to nearby customers. Created as a collaborative university project, our team established a unified brand identity and planned a multi-channel campaign including print, YouTube, web, and app touchpoints."
Greenergym
Greenergym is a conceptual fitness mall built around sustainability, combining a gym, a clothing store, and a food establishment, under one eco-conscious brand. Developed as a three-month university project, our team created a full corporate identity, including brand strategy, a website, an app and print materials. I co-led the design process for both digital touchpoints, covering wireframing, personas and the final UI design.
Kaya
As part of a Screen Design course, we developed the digital brand experience for a fictional hotel concept of our choice. Collaborating in a team of two, we created Kaya, a five-star luxury wellness retreat in Santorini, by designing its visual identity and translating the brand into a responsive website. From the early concept sketches and wireframes to a high-fidelity prototype, every stage focused on creating a cohesive and immersive user experience.
Blender-series
A university portfolio exam exploring 3D modeling from the ground up, covering object modeling, character modeling, rigging, sculpting, and animation in Blender. The course concluded with a self-directed final project on a freely chosen theme.
